Frontera
Marketing and community operations for a Purdue student entrepreneurship organization.
- 200
- Members in 3 months
What this showsShows community-building and operating discipline in a student organization with real growth pressure.
- Role
- Marketing Lead
- Timeline
- Aug 2024 - Apr 2025
- Problem
- An early student founder community needed clearer marketing, stronger engagement, and more reliable operating rhythms as it grew.
- Outcome
- Supported Frontera marketing initiatives, improved team engagement, and helped scale an online community from 0 to 200 members in three months.
- Skills demonstrated
- Community growth · Marketing operations · Team coordination · Process improvement
Overview
Frontera is a student entrepreneurship organization at Purdue. My work sat between marketing, operations, and community building: helping the team communicate more clearly, organize internal work, and turn early interest into a more active online community.
Work
- Supported marketing initiatives across Frontera channels and community touchpoints
- Improved team engagement through clearer operating processes and coordination
- Built and scaled an online community server from 0 to 200 members in three months
- Helped translate the organization’s identity into practical outreach and member-facing systems
Relevance
This work shows the same pattern as the studio projects in a campus context: build the operating layer, clarify the message, and help a young community become easier to join and easier to run.